[#ChronicFriday] :12 steps for a Social Media Marketing, new strategy on Digital for Adidas & more

12 Simple steps for a killer Social Media Marketing, new strategy on Digital for Adidas and video-recording sunglasses for Snapchat were released this week.

12 Simple steps for a killer Social Media Marketing

Mark Walker-Ford, a writer for Red web design, has provided 12 steps for small businesses to develop Social Media Marketing strategies. These strategies can provide for Brands a fantastic opportunity for growth. Here is an infographic that explains these 12 steps for a killer Social Media Marketing :

Adidas has focused his new strategy on Digital for its audience.

Adidas has said that it is prioritizing digital-only marketing campaigns, with the brand confident its new three-pillar strategy can help it win back lost ground in North America. Adidas want to improve his digital presence by deliver a creating ‘value exchange’.

Snapchat, a social media app, has revealed his video-recording sunglasses called “Spectacles” and rebranded his marque in “Snap Inc”.

Snapchat has revealed his video-recording sunglasses “Spectacles” to improve customer experience and strengthen “sharing spirit” of Snapchat users. These sunglasses will cost $129.99 and contain a 115-degree-angle lens; they will allow the wearer to record up to 30 seconds of video.

Image Cover : Adidas