Improve Customer Experience with Social media
Customer engagement has emerged in the last few years as a topic of great interest to managers and consultants in diverse industries and companies. So, social zoom teach and advice enterprise to take care of customers by improving their attitude on social media. Pam Moore, CEO for Social Zoom, explains that “Your brand is not what you say it is or what you write for your corporate Twitter bio, Facebook profile or LinkedIn company page. Your brand is what people say about you. Your brand is what and how you make people feel.”
To improve customer experience on Social Media, you should deliver a message value to customers, prospective customers, partners, your community and your audience online and offline. Your brand is how quickly you reply and answer questions. Pam Moore suggests that “Your brand is the tone you use when communicating with your peers, thought leaders in your industry and niche, your employees and even competitors online”.
According to Social Media examiner site, a brand or a company should build a strong relation with customers by showing gratitude to clients, asking for fan’s opinion, integrating feedback, solving issues promptly,creating a customer experience culture. For Marketing Donut, organization must connect and feedback with people to build strong relation. In summary, Brand must create a tie with people, proposes a personalized response to customer problems, give clients an opportunity to share their felling and opinions by organization Social Media.