This week has been marked by several newly received information, especially about Social Media. [Chronic Friday] summaries the most relevant information of the week. Sprout Social, a Social Media adviser, reported 13 Social Media skills which must have all Social Media Managers. Community management, Creativity, SEO, analytic skills and the ability to learn new technology quickly were among the Social Media skills.
Here are the main ideas that emerged :
It’s necessary to be able to connect with influencers and grow community. Interact with customers on social media and resolve their issues, it’s very important. Here are some quick tips for responding to customer complaints on social media: Respond quickly, be polite and professional, have empathy and Go the extra mile to resolve issues
It’s crucial to be able to access and interpret data to improve your social media marketing efforts. You should be able to access and interpret data about any of these metrics: Your audience demographics, the growth of your account and Engagement and your posting habits. Also, you need to understand keywords, link building and content marketing
Management and Organization Skills
It’s fundamental to be able to manage your time efficiently. You have to consistently come up with new and creative initiatives and campaigns. You must develop The Ability to Learn New Technology Quickly. It’s also important you have the skills to write for the Web in particular.